C’è tempo fino a mercoledì 20 gennaio per iscriversi e prendere parte alla sessione invernale di FIRST CUT + e, nello specifico, al ciclo di masterclass previste dal 22 al 25 gennaio e organizzate in partnership con WEMW, REACT and FIRST CUT+, il nuovo programma creato per aumentare la competitività e commerciabilità dei lungometraggi di finzione dell’Europa centro-orientale.
Per la prima volta produttori RE-ACT, distributori ed esercenti cinematografici avranno la grande opportunità di unirsi agli 8 team selezionati per FC+ e partecipare ad una serie di stimolanti sessioni tenute da esperti internazionali.
Per aderire è sufficiente scegliere almeno 4 delle seguenti lectures – verrà garantita la partecipazione ad almeno due delle stesse.
Qui di seguito il programma completo – per iscriversi è sufficiente registrarsi qui!
A tal proposito vi invitiamo a registrarvi non più tardi di mercoledì 20 in modo tale che possiate ricevere per tempo il link diretto alla sessione.
Grazie alla partnership con RE-ACT non è prevista une fee di partecipazione.
MASTERCLASSES FIRST CUT+ 2021 WINTER SESSION
>> Cooperating with a Sales Agent – What to know & to expect
a cura di Ioanna Stais
Venerdì 22 gennaio 2021 dalle 14:30 alle 15:30
How to cooperate with a sales agent? What to know and what to expect (legally, in terms of contracts, revenues, etc.) in order to create a successful partnership? What are the market trends? Which are the OTT platforms that buy arthouse films? What are the different deals with them? Ioanna Stais will share advice and concrete examples based on her experience as Head of International sales at Athens based company Heretic Outreach.
>> Designing a Festival Strategy
a cura di Ilaria Gomarasca
Venerdì 22 gennaio 2021 dalle 15:45 alle 16:45
Former Festivals Manager at Paris based sales agent Pyramide International, Ilaria Gomarasca will go through the main points for designing a successful international festival strategy. The festival career of a film it’s an opportunity for the whole film’s production team to reach a new consciousness of the international market and also to step into it in a good way. Every festival has its peculiarities and its outstanding editorial line, therefore the choice of the right festivals’ journey will be part of the film’s success.
>> Engaging with the Audience –Digital Marketing & Social Medias
a cura di Alexis Hamaide
SATURDAY 23rdrd JAN 2021 FROM 10:00 TO 11:00 CET
Alexis Hamaide is a marketing specialist who previously worked as Marketing Manager for the Paris-based international sales agency Playtime (ex-Films Distribution) and recently teamed up with Viviana Andriani and Gabriele De Bortoli to set up L’Avventura Studio, a digital creative agency specialized in arthouse films. During his masterclass Alexis will focus on different digital marketing strategies, using concrete case studies and examples on the use of social media, with tips & advice on latest trends.
>>Defining the Trailer Dramaturgy
a cura di Boris Pugnet
MONDAY 25th JAN 2021 FROM 10:00 TO 11:00 CET
This lecture will consist of case studies about writing the “scenario” of the trailer – in other words defining its dramaturgy. A trailer also needs a solid script, with a beginning, middle, and end, and films’ professionals should come to a common understanding of it. Boris Pugnet, former Head of Marketing at Paris based distribution company Le Pacte, works as marketing consultant and trailer editor with his company Tiramisù for both independent and major companies, such as Art-House, Condor, Rouge Distribution, Fox, Pathé etc.
>> PR strategy and Drafting the Press Kit
By Laurin Dietrich & Michael Arnon
MONDAY 25th JAN 2021 FROM 11:15 TO 12:15
How to position your film in relationship with the international press? How do you want or should communicate about your film? What are the key texts that compose a successful press kit? Publicist experts Laurin Dietrich & Michael Arnon, from Berlin basedcompany WOLF Consultants, will go through concrete examples on how to prepare films for their launch at major international film festivals.
>> APPLES by Christos Nikou – The journey of a Greek debut film from Venice to Oscar race
MONDAY 25th JAN 2021 FROM 15:00 TO 16:30 CET
Virginie Devesa, CEO of the French international sales company Alpha Violet, along with coproducers Mariusz Włodarski (Lava Films), Ales Pavlin (Perfo Production) and director Christos Nikou, will share their recent experience on working together on the outstanding debut feature APPLES, which was successfully launched in the international market during 2020 Venice Film Festival and is currently running for Oscar race as Greek film entry.
Per qualsiasi altra informazione è possibile inviare una mail a info@filmreact.eu